It’s been a while since I’ve posted a blog income report, but 2016 was a good year, so I figured I’d let you know how I did.
Alright so the last blog income report I posted was several months back where I shared my income for April- June of 2016. And then it looks like I took a six month break from these reports because there really aren’t enough hours in the day, ya know?!
But since I started prepping for tax season this past week, I finally got my shit together and took a look at this year’s numbers.
$15,476 – that’s what I made this year off of my blog. Crazy, right?
No I didn’t make six figures, but you know what?! I made $5,327 more than I did last year, and I’m really proud of that.
For those of you who don’t know already, blogging isn’t my full time job. It’s totally a side-hustle right now. During the day I work at BlackDog doing creative stuff that I love, and on my off hours, I blog.
So an extra $15,000 this year from side hustling my ass off? I’ll take it!
Here’s the INCOME breakdown:
- Affiliate Marketing: $878.24
- Ad Revenue: $442.81
- Sponsored Work: $14,155
As you can see, the majority of my income is based off of sponsored campaigns and working brands on sponsored content. And as much as I love working with brands, I’m hoping to switch gears a little bit this year and find ways to generate a bit more passive income. I’ll be bumping up my focus on affiliate marketing and creating products of my own.
As far as expenses go, I still need to do a little more work to nail down the final number. But really guys, I don’t have a lot of expenses. Maybe that’s a good thing. Maybe that’s a bad thing. But I try to keep my overhead as small as possible.
I do pay for Tailwind though, because Pinterest is my thing and it’s really helped me grow my blog readership. I also bought a new desk from Target recently to set up my home office. Let’s see…what else?
I’ve been doing a lot of reading this year and these blogging books have been super helpful. And this past week, I splurged on a new Yeti microphone and light system because I’ve got some new projects coming up this year and I wanted to have the best quality equipment possible.
Other than that, expenses were kept pretty low. But I have a feeling that this year will be a little different and that in order to take my blog to the next level I’ll be investing in myself and the blog a bit more.
A blogger’s page views is like a super secret thing, right? Well, here it is. I’m getting naked for you.
Full transparency – this year I averaged about 29,000 page views per month.
Why do I feel the need to tell you guys this? Because it’s important. Because most people think they need 100,000 page views a month in order to make money blogging and it’s just not true.
Does it take a lot of work? Hell to the yes. Would it be so much easier if I had 50 or 75 or 100,000 page views? Abso-freaking-lutely.
But considering that back in 2015 I was reporting about 3,000 page views a month, dude…I think I’m on the right track.
OMG this is where I get excited. Because 2017 is going to be freaking awesome. I’m also working on a new e-course about careers & finding your dream job and I can’t wait to tell you guys all about it! So if you want to be kept in the loop, SUBSCRIBE to my e-mail list and you’ll be the first to know as soon as it’s ready.
I also want to push myself this year and start a podcast. Yep, I said it. A podcast. So if you’ve got a cool story you want to share and would be interested in being interviewed as a guest on a future episode, e-mail me like, RIGHT NOW and let me know.
I’m also going to be working on increasing my social media following. Whether you’ve been blogging for a minute or 10 years, your social media following is super important. So if you want to help me with that (and I’ll love you forever if you do), connect with me on Facebook, Twitter, Instagram, Pinterest, and/or Snapchat ?: @kcruz012!
Now tell me…how’d you do this year with your blog? Make any money? What was your biggest achievement? Increased page views? Increased social following? Let’s celebrate your wins here together!
Know anyone who could use SOME career advice?
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Books on blogging to help you take your blog to the next level:
- Blog, Inc.
- Creative, Inc.
- How To Blog For Profit Without Selling Your Soul
- 365 Blog Topic Ideas: For The Lifestyle Blogger Who Has Nothing To Write About
- Leave Your Mark: Land Your Dream Job, Kill It In Your Career, Rock Social Media
- Crush It
- Jab, Jab, Jab, Right Hook
Books to help you deal with your twenties:
- 101 Secrets For Your Twenties
- Life After College
- The Defining Decade: Why Your Twenties Matter & How To Make The Most of Them
- Adulting: How To Become A Grown Up in 468 Easy(ish) Steps
- All Groan Up: Searching For Self, Faith, and A Freaking Job!
Other stuff you might like:
- Generation Y Redefines Success
- How To Be Rich in Your Twenties
- The 5 Most Valuable Lessons Grad School Taught Me
- Pursue a Lifestyle, Not a Job
- Why It’s Okay to Be Excited About the Awesome Stuff You’re Doing
- Why We Need to Get Over Our Fear of Rejection
- Don’t Wait, Be Happy Now
- The 5 Best Investments You Can Make in College
*Affiliate links are included in this post.